Content Marketing Strategy

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The Role of Content Marketing in SEO

January 24, 2025/

SEO and Content Marketing are two important pillars of digital marketing. According to a report, 75% of users don’t scroll past the first page of a Search Engine Results Page (SERP). Including SEO in the content strategy can yield desirable results. Many marketers see these…

Content Marketing Strategy for an E-commerce Brand

July 5, 2024/

Content marketing strategy helps e-commerce brands to provide information about their products, discounts, launches, etc to their customers and attract new potential customers. As of 2023, e-commerce contributes 15.6% of all retail sales. If your content marketing strategy is effective it will help in building…